Managing a wide range of media contents without a dedicated software application is almost impossible. You will need an application that can help you organize these contents to make it easier for you to find, open and play them. Some platforms have developed a native application that will help users on it to manage their media contents, for example, Google with YouTube Music. So, also does Apple have its own dedicated multimedia manager for its Mac OS X platform, which is iTunes.
This application helps you to organize your music, movies and TV shows. These media contents can either be imported from your local storage or from your iOS devices.
It is capable of integrating with your Apple Music account, enabling you to stream music, download albums, and tracks to listen offline and also import your playlists.
Since it is connected to the iTunes Store, you can buy songs, rent movies and TV shows, and sync them with all your Apple devices. With the iTunes Radio and iTunes U features, you can create your own radio stations and access free education content from prominent universities respectively.
The application automatically creates playlists and mixes from your library of songs using the Genius feature. Genius also offer you recommendations on new music, movies and TV shows that are available on the iTunes Store.
Overall, the application is a multimedia manager you can always rely on to handle your media contents on all your Apple devices.
iTunes for Mac is licensed as freeware for Mac OS operating system. It is in audio tools category and is available to all software users as a free download.